Create, plan, and promote a new event 

Havana Night was envisioned as an event that seamlessly combined the rich history of old-world cigars with the lively and colorful Latin culture. This theme proved to be a perfect match for attracting both the mature, cigar-loving demographic and those seeking a vibrant atmosphere.

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To enhance the experience, we established partnerships with Spanish restaurants, Latin bands, flamenco dancers, and liquor companies, all aimed at showcasing signature Latin-centric cocktails.

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To generate buzz and reach a wider audience, we utilized our extensive media connections to create compelling PR campaigns. As a result, our efforts garnered attention from two news stations, secured a radio show interview, and even led to an event wrap-up featured in a regional newspaper.​